As a Product Owner - Marketing Automation at Boels Rental, you will be optimizing our commercial and service approach to our customers. You are the key link between Marketing, Sales and IT; scaling our marketing efforts. We are searching for someone with a strong personality and extensive experience in marketing automation, personalization and IT in an international organization. With your personality, drive, knowledge and experience, you are able to get things done. It will be your responsibility to develop our marketing automation and personalization platform in such a way that makes us as relevant as possible to our customers while at the same time scaling our marketing efforts.
SalesForce MarketingCloud will be the most important tool in this. You will develop the roadmap for marketing automation and personalization and implement this roadmap in an agile way. You will define and collect requirements, set priorities on customer value, align scope, resources and budget. Because of your extensive knowledge and experience in marketing automation and personalization, you are the go-to person for your international colleagues in Marketing, IT, Digital and Sales.
With over 7,000 colleagues, a turnover of €1.4 billion and 750 depots in 18 countries, Boels Rental is Europe's second-largest company in the machine and tool rental industry. We have a history of growth; over the past 40 years Boels Rental has doubled its turnover every 5 years, and we’re not stopping yet! From B2B to B2C, from construction sites to energy parks, we operate in a market that in itself is sustainable because rental is the original sharing economy. Because Boels is a family business, we are passionate about preserving our environment for future generations, and that is why we are a front runner in making our fleet even more sustainable by investing in low emission and emission-free rental equipment.
Our values describe the way we work. First, we are proactive. We go that extra mile, we have a can-do-mentality - towards our customers and our colleagues. With that dedication we deliver the best results. In addition, we think and work as one. We share our ideas and have an agile way of working. Problems? We will solve them together!
You will work within the Marketing Department in the Marketing Excellence team, working from our HQ in Sittard. The department is result-oriented and creative. There is a lot of freedom to shape your own activities. As a result, there is a real entrepreneurial mindset and a high degree of ownership. In general, a ‘work hard, play hard, but have fun’ mentality applies.
You have strong analytical skills and you know how to structure projects. You are a natural born leader with strong visionary and commercial skills. Analytical and flexible: that’s what you are, and that’s why you will fit right in with our team. In order to be the best Product Owner - Marketing Automation at Boels, you need to:
If you come to strengthen our team as Product Owner - Marketing Automation, you want to know what you will get in return. We like your capabilities and competencies, so this is what to expect from Boels:
Do you think you could take on the challenge of successfully expanding marketing automation and personalization in an international B2B/B2C setting? Do you feel like an entrepreneur? Do you want to take marketing to the next level? Then this vacancy for a Product Owner - Marketing Automation is definitely the next step in your career. Apply directly via the button. Do you still have questions? My name is Marielle Boer and I am happy to answer any of them via mail email@example.com Will we hear from you?