As a Product Owner - Marketing Automation at Boels Rental, you will be optimizing our commercial and service approach to our customers. You are the key link between Marketing, Sales and IT; scaling our marketing efforts. We are searching for someone with a strong personality and extensive experience in marketing automation, personalization and IT in an international organization. With your personality, drive, knowledge and experience, you are able to get things done. It will be your responsibility to develop our marketing automation and personalization platform in such a way that makes us as relevant as possible to our customers while at the same time scaling our marketing efforts.
SalesForce MarketingCloud will be the most important tool in this. You will develop the roadmap for marketing automation and personalization and implement this roadmap in an agile way. You will define and collect requirements, set priorities on customer value, align scope, resources and budget. Because of your extensive knowledge and experience in marketing automation and personalization, you are the go-to person for your international colleagues in Marketing, IT, Digital and Sales.
If you come to strengthen our team as Product Owner - Marketing Automation, you want to know what you will get in return. We like your capabilities and competencies, so this is what to expect from Boels:
You have strong analytical skills and you know how to structure projects. You are a natural born leader with strong visionary and commercial skills. Analytical and flexible: that’s what you are, and that’s why you will fit right in with our team. In order to be the best Product Owner - Marketing Automation at Boels, you need to: